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Cognition
Waterloo.
A month ago, after drinking a few Sundowns in celebration of turning forty years of age, I bought myself a pair of Old Gringos. They are a worn-in light brown and are adorned with a fierce phoenix stitched in the front of each boot. 
For those who know me, they’re thinking that this purchase was completely influenced by a tequila fueled mid-life crisis, but they would be mostly wrong. For you see, I acquired this tall footwear after being advised that you can’t do business in Texas without a pair of cowboy boots.
And that’s going to be important because Happy Cog West is moving to Austin, Texas.
We are going to Austin and I could not be happier. This will be a slow transition which only means that I’ll have to book the marching band multiple times. Later this month, Ryan and his family will be the first to arrive on the scene. Kevin will migrate down from Philadelphia a few months after. Come October, Helenita, Stephen and I will leave sunny San Francisco in time to attend the Gowalla Halloween Party. Most of us will finally be working and consuming tamales under the same roof and that’s the best part of all.
Centrally located in the U.S., beautiful, friendly, warm-weathered Austin will serve as the perfect base of operations for us to continue serving our clients on the West coast while exploring opportunities in the middle of the country, from Minneapolis to Houston. Even more exciting is the opportunity to make new relationships with many of the thousands of companies, non-profits, and universities located in our soon-to-be backyard. All is within constant olfactory range of smoked meat.
More importantly, I can not wait for Happy Cog to become active members of the the Austin design and development community featuring: Trent Walton and the boys from Paravel. Alamofire Alumni Josh Williams and Keegan Jones. Gowalla wonderkid Tim Van Damme. The amazingly talented Shyama Golden. Developer extraordinaire Manton Reece. Austin Center for Design founder Jon Kolko. The hip folks at Public School (who we don’t know from Adam yet, but love their work). Hive Five’n Christopher Schmitt. Dan Benjamin and the 5by5 Broadcast System. Method & Craft’s Phil Coffman. Last but not least, you don’t know him but you’ll love him, William “Bad Billy” Hankey. And that’s just the tip of the iceberg!
Austin, we’re on our way and we’ll be home soon.
35 Responses
If we could get George Strait to sing the news, we would: Happy Cog will create great sites. Deep In The Heart of Texas.
Thu, May 19, 2011 10:46:21
Hey everybody, we're moving to Austin! #partyatthemoontower #exclamationpoint
Thu, May 19, 2011 10:46:43
Huge and awesome news from Happy Cog. Check it out in the latest Cognition post! #yeehaw!
Thu, May 19, 2011 10:48:57
Well, I guess it's time for me to move to Austin, too. @Brilliantcrank and Happy Cog West are headed there:
Thu, May 19, 2011 10:49:14
Let's play "Guess the new name of Happy Cog West" - we're moving the office!
Thu, May 19, 2011 10:51:10
Congratulations, Happy Cog West on the decision to move to Austin!
Thu, May 19, 2011 10:51:40
damn, is everyone moving to Austin now? Maybe I should do the same... hmmmm.. Congrats @happycog
Thu, May 19, 2011 10:54:41
So long, San Francisco! Happy Cog West is moving to Austin.
Thu, May 19, 2011 10:58:13
I swore I'd never move back to Texas, but Austin is certainly a fine place.
Thu, May 19, 2011 10:59:33
Happy Cog West is moving to Austin
Thu, May 19, 2011 10:59:49
Wow, congrats on the big move!
Thu, May 19, 2011 11:00:28
Yay, congrats to @happycog west! A great crew moving to a beautiful city. :)
Thu, May 19, 2011 11:00:33
How exciting! There will be a large Philly design delegation in Austin soon enough!
Thu, May 19, 2011 11:01:07
Happy trails to @HappyCog West, which is relocating to Austin, TX. Like we needed another reason to visit...
Thu, May 19, 2011 11:05:27
#partyatthemoontower indeed. Congrats on the move @brilliantcrank @tickettohel and the "Happy Cog West-ish" team.
Thu, May 19, 2011 11:05:40
welcome to austin.. soon! :) we're excited to have you here. at least, i am..the more designers here the better!
Thu, May 19, 2011 11:06:58
All aboard! Everyone hop the "We're moving to Austin" train, it's going to be AWESOME. :)
Thu, May 19, 2011 11:10:20
@RudyP
Thu, May 19, 2011 11:14:37
The Rapture is already happening! Our friends at Happy Cog West have been lured away by BBQ.
Thu, May 19, 2011 11:15:46
Welcome to my home, @happycog! I hope y'all love Austin as much as I do.
Thu, May 19, 2011 11:29:50
What's a Dazzling Urbanite like Happy Cog Wild West doing in such a Rustic Austin Setting? #moveEmOut #rawhide
Thu, May 19, 2011 11:29:52
Austin warmly welcomes @happycog West!
Thu, May 19, 2011 11:35:45
Our @happycog colleagues in San Francisco are packing up the van for Austin. @cogaoke at @brilliantcrank's house!
Thu, May 19, 2011 11:50:32
Don't forget us! We're in Austin too!
Thu, May 19, 2011 11:53:24
Austin! It's almost exactly nothing like San Francisco.
Thu, May 19, 2011 11:54:29
I haven't lived there since '98, and I can't to call it home once more.
Thu, May 19, 2011 12:00:22
Moving back to Texas & couldn't be more excited to do it alongside my amazing co-workers! Happy Cog West is Austin-bound!
Thu, May 19, 2011 12:00:51
yeehaw! more folks to share BBQ with!
Thu, May 19, 2011 12:05:39
@happycog We're pumped you guys are makin' the move! Tacos, beers and other East Austin festivities are in line!
Thu, May 19, 2011 12:27:27
Alright, alright, alright.
Thu, May 19, 2011 12:35:22
@Brilliantcrank But @brownthings and I just got to SF! Also? Congrats!
Thu, May 19, 2011 1:12:56
Now with 75% more belt buckle, Happy Cog West is moving to Austin! #HCAustin
Thu, May 19, 2011 1:20:36
Well, kiss mah grits! Happy Cog West is moving their SF office to Austin. Congrats, y'all. Also, BBQ. http://j.mp/kvp7h5
Thu, May 19, 2011 1:29:43
Welcome to Austin Happy Cog West! #confetti #sillystring #beers
Fri, May 20, 2011 2:20:48
@chuckdevore I had a lot of fun announcing our move: http://t.co/MR45tjZU
Thu, March 15, 2012 5:16:59