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Interview

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  1. Nope

    Behold, the Fold

    Headshot of Sophie Shepherd

    7/10/14

    by Sophie Shepherd

    If you’re in the web industry and reading this article, you’re probably thinking, “Over halfway through 2014 and she’s writing about the fold on the web! I thought we settled this!” But, the existence of the fold is still something that gets debated on many of our projects.

    Below is an imagined conversation between myself and a Defender of The Fold, in which I successfully explain why we shouldn’t worry about the fold on the web.

  2. Stakeholder

    Better Stakeholder Interviews

    Headshot of Chris Cashdollar

    5/9/13

    by Chris Cashdollar

    Remember the childhood game of “Telephone”? One person whispers a message into the ear of their friend, and that action is repeated until everyone in attendance has heard and relayed the statement. The last person blurts out to the group what they heard, and, usually, laughter ensues.

    Everyone understands why this happens. Translation and less-than-pristine reinterpretation damage the fidelity of the message. There is no copy-and-paste equivalent for verbal storytelling. A photocopy of a photocopy of a photocopy of an image will always render that image indistinguishable from the original.

  3. Hc blog Main Article Illustration v69 CC

    An Interview with Jeffrey Zeldman, First SXSW Hall of Fame Inductee

    Headshot of Kevin Hoffman

    3/13/12

    by Kevin Hoffman

    The Happy Cog team could not be more thrilled that our founder, mentor, and good friend, Jeffrey Zeldman, has been selected to be the first inductee into the SXSW Hall of Fame. We thought it might be fun to sit down for a fireside chat, and ask a few questions that he hasn’t answered before in other interviews. Our User Experience Director and karaoke raconteur, Kevin M. Hoffman, spoke with Jeffrey about his long relationship with the SXSW conference, his career inspiration, and a few things you might not know about the man behind Designing With Web Standards, A List Apart, An Event Apart, A Book Apart, and more.