Defining our industry's methodologies, standards, and culture have long been a part of Happy Cog's values.
We started Cognition as a product to offer advice, create a dialogue, and serve our industry and clients to help them with their goals and aspirations.
Learn more about Happy Cog at happycog.com.
Every project at Happy Cog starts with a kickoff meeting where our project team gets together with our client partners to meet, discuss, and collaborate on ideas for their project. We moderate a variety of exercises, surveys, workshops, and discussions. One of our favorites is the “Design Studio”—where we ask the team to sketch solutions to design problems for its redesigned site.
As we near the end of December, it’s pretty natural to begin to reflect on the past year. Cognition is the place where we share new processes and create a dialogue around new ideas. In the spirit of reflection and end-of-year lists, here are the top five trafficked Cognition posts of 2012 and some parting thoughts from an alternate point of view.
Grids are everywhere on the web, and there is no hiding from them. We need grid systems to help create grids that are usable and manageable, and with Responsive Web Design, this has been a tricky tightrope to walk. We need our layouts to react to different media query breakpoints, and the way we have built grids in the past needs to be extended to do that.
The process of making a website used to be like an assembly line. It was a series of hand-offs with each team member contributing his/her part before giving it up to the next person. Like a game of telephone, the same content was passed from person to person, and, at each step, it took a slightly new form. What started as a glimmer in a client’s eye became a sitemap, then a wireframe, then a Photoshop file, and eventually it became code that went to live in its final resting place, the browser.
A funny thing happened on the way to the multi-device world we design and live in. The web standards movement happened.
Bless her soul, Bessie stunk at jigsaw puzzles. She seemed less interested in recreating the dissected bucolic scene she’d purchased at Rose’s pharmacy decades ago than she was in hurriedly rearranging and redefining the jumbled mess splashed onto the modest kitchen table in front of her. There was no right way, just her way—and the multiple arrangements that lay ahead were every bit as valid to her as the ordered state its designer printed on the box. She just can’t see well, I figured. I never asked.
Time flies by. Cognition recently crossed its one-hundred-article threshold. While there is nothing particularly newsworthy about this milestone, the interesting fact is that numerous hands cooperate each week to birth a new post. One unique part of this behind-the-scenes magic is the weekly pairing of our author with an in-house illustrator. Editorial illustration, when done well, helps to bring the essence of the article to life via a single, compelling image.
When first planning our test lab, I surveyed my own collection of devices and then asked around our Austin office for people who had some older phones sitting at home in a closet or junk drawer. I was able to pull together a handful of devices, including two older iPhones we tested with during some iOS development work. I purchased the remaining devices.
In 1998, I built my first website. I hadn’t gone to college yet, and my professional goals had little to do with pursuing web design and a lot to do with playing in a rock band. While my peers were mowing lawns, washing cars, and frying things, I was curiously learning about HTML and attempting to share my efforts with the world. As my skills got sharper, I quickly realized that there were businesses out there that would actually pay me to do this… and it certainly beat having to get an afterschool job.
I always hear stories of managers pushing employees to “think outside the box”—to go beyond their day-to-day and find that idea that is unlike anything else. This is a tall order and maybe even a bit unrealistic. If our comfort zone is A, B, and C, how can we expect to find X without first understanding D–W? Because of this, I like to think in terms of “expanding the box” instead of jumping entirely outside of it.
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