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font kits

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  1. Typography 7

    7 Alternatives to Popular Web Typefaces for Better Performance

    Headshot of Katie Kovalcin

    9/4/14

    by Katie Kovalcin

    It’s no secret designers love typefaces. Web design is 95% typography, and it’s hailed as the most important aspect of a design. So, it’s imperative to find typefaces that accurately convey the voice of our words. Designers may not be always thinking about it, but how a site performs can be as important as choosing the right typeface. The weight of a font kit is arguably more important to a site’s performance versus other heavy hitters (like images), because fonts are loaded on every single page. And, after all, if a site loads too slowly, users won’t view the typography as you’ve intended!