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  • January 5, 2012

Targeting Twenty Twelve

We Happy Coggers have much to look forward to in 2012. This year will see the launch of our longest-running, largest project ever. (Stay tuned.) We’ll be firmly rooting our Decorative Illustration stronghold in a brand new city, Austin, TX, perhaps eating some barbecue in the process. We’ve also moved into a new studio space in NYC, An Event Apart is in more cities than ever before, A Book Apart is publishing critical new thinking on the web industry, and A List Apart will be evolving as well.

It’s going to be a very good year.

But these company-wide initiatives would be nowhere without the hard work of Happy Cog employees. So we’ve asked our coworkers, “What are you most looking forward to in 2012?” Responses, resolutions, and giddy excitement ahead. Happy New Year!

Sharing Some Ideas at SXSW, AEA and Beyond

I’m stoked about new projects kicking off in 2012 and speaking at SXSW for the first time. – Yesenia Perez-Cruz

I’m incredibly honored to be speaking at An Event Apart in both Chicago and my place o’ birth, Washington D.C. I’m looking forward to sharing the best of what I’ve learned to provide tactical value to people who build the web each and every day. I also hope some people show up and I don’t accidentally fall off of the stage. – Kevin M. Hoffman

Looking forward to intelligent and civil discussions of the successes and failures of our community and the death of snark. – Kevin Sharon

I’m excited to see some of the projects I’ve worked on in 2011 launch in 2012. I’m also looking forward to several speaking engagements in the spring, as well as UX Book Club Philly meetings (I’m a hard-core nerdy bookworm). – Jessica Ivins

I’ll be speaking at SXSW this year, which I’m very excited about. – Allison Wagner

Schmoozing and Meeting New People

I have the enviable task of telling Happy Cog’s story to prospective clients and it’s a story of partnerships and projects. I can’t wait to spend this year talking about the MTV O Music Awards,,, Club Nintendo. These are going to be fun conversations. – Joe Rinaldi

Welcoming some new members to the Happy Cog team, and continuing to meet and work with new project partners. – Rawle Anders

I look forward to Silicon Valley snatching up more and more “talent” which leaves the client service space wide open. Thanks losers. – Greg Storey

The Work Ahead

2011 was pretty amazing for me, but there a lot of great opportunities coming in 2012. Right now, I am pretty excited about the projects we’re kicking off in 2012. – Brett Harned

Collaborating on new projects. – Ryan Irelan

I am most excited about more collaboration between the Austin and Philadelphia Happy Cog offices. The idea of a group get together sounds fantastic. – Blythe Goodell

New projects, new processes and techniques. – Matt Clark

There’s always an opportunity to improve upon our product and process. My goal is to continue that pursuit, never settling. – Chris Cashdollar

As a Project Manager, I’m excited about our continuing quest to streamline our processes both internally and in front of the client. I’m also really excited about some of the projects we’ve been working on all year (and some since the end of 2010) launching, but sad to say goodbye to some clients. – Helenita Frounfelkner

Hosting, Apps and New Directions

I am looking forward to driving a stream of revenue for Happy Cog that frees our company to grow without concern or worry of the everyday! I am also looking forward to Happy Cog beginning a new journey in app development, contributing to app standards and maintaining our position at the front of the class in all interactive channels that create the new web experience. – Dave DeRuchie

What the surge in mobile devices and designing for multiple screen sizes and scenarios will mean for collaboration across our disciplines—designers, project managers, content strategists—not just at Happy Cog, but our industry as a whole. More agile, less waterfall. – Michael Johnson

I’m looking forward to some amazing new initiatives we have planned, a new Happy Cog website, and watching Happy Cog Hosting take the next step forward under the leadership of Dave DeRuchie. – Greg Hoy

I can’t wait to see what we do next with Cognition. It’s been an awesome project, but now that we’ve had it around for over a year, we’re due for some fun changes, methinks. On a related note, I can’t wait for us to redesign – Brian Warren

New work in areas outside our own comfort zone. Applications, mobile, and all the other things we’ve just barely scratched the surface of. – Mark Huot

Redesigning and restructuring A List Apart and Happy Cog. – Jeffrey Zeldman

Don’t Mess with Texas

I am absolutely most excited for the opening of the new Austin office and getting involved in the local community in Austin. It’s going to be a blast! – Stephen Caver

Seeing how the new Happy Cog Austin, TX stronghold will look and feel like when it all comes together. – Drew Warkentin

Cutting Edge Innovation

More cat innovation such as – Jenn Lukas

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