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marketing

We’ve written 5 blog posts about marketing. View all topics »

  1. The Changing Nature of SEO

    The Changing Nature of SEO

    Headshot of Dre Ryan

    10/19/21

    by Dre Ryan

    Google changes its search algorithm 500 to 600 times each year. SEO is constantly evolving, and that’s clear, but what’s most important about the ever-changing nature of SEO is how we, as marketers, adapt to these changes to drive results for our clients. To adjust to search in 2021, you don’t need to memorize every algorithm update; you just need to understand a few core things. Remember: SEO is complex, but it doesn’t have to be complicated.

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    Preparing for Google’s Core Web Vitals Update

    Headshot of Sabrina Patrizio

    6/1/21

    by Sabrina Patrizio

    In the SEO world, we don’t always have time to prepare when Google makes algorithmic changes. So, it’s no wonder that SEO practitioners everywhere have been focused on Google’s biggest announcement of the past year: the page experience ranking factor based on Core Web Vitals metrics.

  3. Lead Generation for Law Firms 360x275

    Lead Generation for Law Firms

    Headshot of Lee Goldberg

    12/6/19

    by Lee Goldberg

    Stereotypes are often associated with law firms – That they can be aggressive, sharp, and cutthroat, amongst other characteristics. The competitive nature of successfully practicing law directly parallels the level of competition found online as law firms attempt to build brand awareness and garner qualified leads that have the potential to develop into actual clients and cases.

  4. Q4 Holiday Retail Tips 360x275

    4 Ways to Make Your Holiday Strategy Even Merrier This Year

    Headshot of Lee Goldberg

    11/7/19

    by Lee Goldberg

    If you’re an online retailer, Q4 ‘tis the season to be jolly. You’ve likely already started to prepare your strategy for making the holiday shopping season as successful as possible, which is great. Based on our experience working with a variety of online retailers over the years, we’re highlighting some best practices and effective optimization tips to make this year be the best one yet.

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    Show Your Work

    Headshot of Joe Rinaldi

    7/30/15

    by Joe Rinaldi

    There is no Angie’s List for creative service companies. No IMDb for project credits. No peer review requirements for blog posts. Our industry is out here on its own, and left to act on our collective best behavior.